A very techy Christmas for John Lewis profits

Record tech sales have helped high-street retailer John Lewis reach new heights in Christmas sales figures.

Recently released figures reveal an 11.4% increase in sales of electronics and home technology products, pushed the Bellwether retailer past the £100m mark on four of the five weeks to January 2nd 2010.

Managing Director of John Lewis, Andy Street noted “inspiring products” as one cause for the sales figures that have defied the ever present financial crisis.

- The worst Christmas gadgets of the past 25 years

- The best Christmas gadgets of the past 25 years

In the weeks leading up to Christmas, an unusual move by computer manufacturers, Dell, gave John Lewis the exclusive retail rights to the highly publicised Dell Adamo XPS laptop, the world’s thinnest portable PC.

Exclusive products and the offer of free extended warranties on its more expensive tech ensured that John Lewis rooted itself as a consumer favourite with those looking to pick up the latest gadgets before ‘that’ day in December and entice hoards of bargain shoppers when the mince pies and turkey were all gone.

It wasn’t just John Lewis and the high-street chains benefiting from impressive tech sales this Christmas however, for the first time ever, Amazon reported that e-books outsold their more traditional paperback siblings, marking a new era in how we read.

Link: John Lewis

A very techy Christmas for John Lewis profits

Record tech sales have helped high-street retailer John Lewis reach new heights in Christmas sales figures.

Recently released figures reveal an 11.4% increase in sales of electronics and home technology products, pushed the Bellwether retailer past the £100m mark on four of the five weeks to January 2nd 2010.

Managing Director of John Lewis, Andy Street noted “inspiring products” as one cause for the sales figures that have defied the ever present financial crisis.

– The worst Christmas gadgets of the past 25 years

– The best Christmas gadgets of the past 25 years

In the weeks leading up to Christmas, an unusual move by computer manufacturers, Dell, gave John Lewis the exclusive retail rights to the highly publicised Dell Adamo XPS laptop, the world’s thinnest portable PC.

Exclusive products and the offer of free extended warranties on its more expensive tech ensured that John Lewis rooted itself as a consumer favourite with those looking to pick up the latest gadgets before ‘that’ day in December and entice hoards of bargain shoppers when the mince pies and turkey were all gone.

It wasn’t just John Lewis and the high-street chains benefiting from impressive tech sales this Christmas however, for the first time ever, Amazon reported that e-books outsold their more traditional paperback siblings, marking a new era in how we read.

Link: John Lewis

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